[1]张思弘.分享经济商业模式的运用与发展[J].泉州师范学院学报,2019,(03):96-101.
 ZHANG Sihong.The Application of Sharing Economy Business Model and Its Development[J].,2019,(03):96-101.
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分享经济商业模式的运用与发展()
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《泉州师范学院学报》[ISSN:1006-6977/CN:61-1281/TN]

卷:
期数:
2019年03期
页码:
96-101
栏目:
出版日期:
2019-06-15

文章信息/Info

Title:
The Application of Sharing Economy Business Model and Its Development
文章编号:
1009-8224(2019)03-0096-06
作者:
张思弘
泉州师范学院 商学院,福建 泉州 362000
Author(s):
ZHANG Sihong
School of Business,Quanzhou Normal University,Fujian 362000,China
关键词:
分享经济 商业模式 “即时” “简单” “吸睛” 消费者行为
Keywords:
sharing economy business model immediacy simplification attraction consumer behavior
分类号:
F49
文献标志码:
A
摘要:
因科技、经济和政治的重要支持,分享经济商业模式作为组织分享、交换、借用、交易、租用、赠礼的体系,得以稳步落地中国并席卷多个行业领域。在分享经济商业模式不断壮大、重组与整合的同时,平台方企业准确把握运用分享经济商业模式的三个核心,即“即时”“简单”和“吸睛”,利用平台优化供给端和需求端价值链关系实现本土化扩张。政府方面,应与企业合作共同营造更规范、更安全的经济发展环境,由监管部门、数据管控和征信体系三管齐下,以解决由分享经济商业模式所带来的用户人身和隐私安全等问题。
Abstract:
Sharing economy business model as a system of organizational sharing,exchange,borrowing,trading,renting and presenting,has been rapidly localized and expanded in China by the support of national information technology,economy and politics.Sharing economy business model is gradually growing,restructuring and integrating.Platform enterprises use the platform to optimize the value chains relationship between supply-side and demand-side to achieve localization expansion,accurately grasp the three cores of “immediacy”,“simplification” and “attraction”.The government and enterprises should cooperate to create a more standardized and safer environment.Regulators,data control and credit agencies should work together to solve the problems of personal safety and privacy security of users caused by sharing economy business model.

参考文献/References:

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备注/Memo

备注/Memo:
收稿日期:2018-10-16
作者简介:张思弘(1989-),女,福建惠安人,助教,硕士,主要从事国际营销与贸易研究
基金项目:泉州师院以马克思主义为指导的哲学社会科学学科基础理论研究项目(2019MSK01)
更新日期/Last Update: 2019-06-15